content design || informational articles || production

articles and drafts

'Rediscovering Passion' - A Summer Band Camp Anecdote

A reflection on joining Hanoi’s Summer Bandcamp as a newcomer to the city. I write about adjusting to a new environment, participating in a band for the first time, and what it meant to create music in a space that didn’t require being polished — just willing to show up.

The Rise of Gaming ad eSports

28 October 2020 - The COVID-19 pandemic has further strengthened gaming across all platforms as a popular hobby, allowing brands to make themselves known in this new market.

From casual mobile games to competitive computer games broadcasted worldwide, games have transformed into a platform where audiences have also become a potential target market for brands big and small.